State of Martech Report 2026

Data silos are the enemy of AI. Your
AI is only as good as your data. It
doesn’t matter how much money you
spend on a wonderful AI tool if your
data is not connected.”
– Tara DeZao

The State of Martech 2026 report is out! Ungated & free. Download and share. 125 pages. 23 graphs. 6 models. Built over 4 months with 26 experts across 4 continents.

No hype. No BS. Just what actually works in Martech today.
▪️ where SaaS still wins
▪️ where AI truly adds value
▪️ how to combine both without breaking your stack